Chocolate ball by new design

Morinaga announced that design will be renewed on February 26, 2013, from the beginning of March the same year, about the character "Choro Chan" of the company's chocolate confectionery brand "Choco Ball." Chocolate Ball    "will be changed and three newly designed Kyoro-chan will be debuted as" Kyoro chan ". The design change this time will be the first time in about half a century after the launch / appearance of 1967 ([Release release]). New Kyoro-chan. Peanuts from the left, caramel, strawberry In the design renewed this time, it is given a somewhat rounded design rather than traditional Kyoro. And three kyoro have different character · world views, and as new friends of children longing for, I will build a new kyoro from the viewpoint of "coolness, fun and cute". Also, new packages of chocolate balls "Peanuts", "Caramel" and "Ichigo" which adopted this newly designed Kyoro chan will be deployed from the beginning of March 2013. The price is 74 yen (tax included) each. Not only was Shin Kyoro-chan but also the whole package changed to a lively and colorful design.In conjunction with this renewal, "Kyoro chan ☆ dance live 2013" formed as an exhibition event of "Kyoro chan" will also be performed. The performance day is July 24 - August 29, 2013, the venue is 18 venues nationwide. The entrance voucher will be shipped by lottery by applying 1 point of the chocolate ball mark of the newly designed "Chocolate Ball" and 5 points of the "M" mark of the Morinaga confectionary product together as one mouth Refer to release).In the future, "Kyoro chan" will be expanded also to various media such as TV commercials. It is interesting to see what kind of success they will show.